Optical Prism June 2016 | Page 18

LENS TECHNOLOGY ZEISS DRIVESAFE The Design Zeiss Drive Technology ZEISS Luminance Design™ technology ZEISS DriveSafe features an optimised lens design that takes into account the size of our pupils in poor light. There is one lens design for single vision lenses and one for progressives. The result: improved and unimpaired vision when driving in poor light. Why You Should Recommend With DriveSafe, ZEISS has used a special new coating to take into account the many different situations during driving when our eyes are confronted with glare. The DuraVision® DriveSafe coating by ZEISS partially reflects wavelengths in the high-energy, visible portion of the blue light spectrum, including the band around the wavelength of 450 nm. DuraVision® DriveSafe Coating by ZEISS therefore reduces discomfort glare by up to 64%* compared to premium AR coatings. ZEISS offers a special design to make driving with progressive lenses more comfortable and safer. The optimised vision zones make it easier for the eyes to refocus when moving between the road ahead and the dashboard and the rear view or side mirrors. Horizontal movements of the head are reduced. At the same time, the near zone is designed so that DriveSafe glasses can be worn all day long – they are also suitable for other activities, including reading. Get Them www.zeiss.com 18 EYE FOCUS | June Digital 2016 ADLENS SELECT The Design Adlens®, the global leader in adjustable focus eyewear, has announced the launch of Adlens Select™ in Europe, their instant eyewear product with a higher magnification power. Adlens Select, which features award-winning Alvarez technology, boasts an adjustable dioptre range from -4D to +5D. The higher magnification power gives customers with far-sight the ability to see and read even finer detail. Why You Should Recommend The eyewear feature lenses that can be continuously adjusted for near, intermediate and distance vision at the turn of a small dial. Refined temple arms give the glasses a streamlined appearance and secure fit. Dr Karen Fitchett, Director of Product Management at Adlens, said: “Adjustable eyewear is a simple solution for people frustrated by their changing eyesight. Adlens Select will be a huge advantage to our customers with far-sight, who require a greater magnification for their near vision.” Get Them www.adlens.com