Extraordinary Health Magazine Extraordinary Health Vol 21 | Page 16
Garden of Life and Alicia Silverstone
®
14
A One of a Kind Collaboration
.............................................................................................
S
everal months ago, we met with Alicia Silverstone,
The process for efficiently harvesting the vitamins and
noted actress, author and health advocate, to talk
minerals from their organic food sources eluded us for
about supplements. Hauling her luggage-sized purse
over a decade. However, a few years ago, we began
with her, she proceeded to pull out several multivitamin
our relationship with a scientist who holds multiple
products available at the local health food store and
international patents for his novel approach to harvesting
quickly proclaimed, “I’m confused. . .which of these
vitamins and minerals from organic fruit and herbs. So,
products is actually from organic foods that I eat and
we realized that fate had brought us together at just the
which of these do not start off with chemicals?” To
right time, and we joined forces with Silverstone to create
which we answered, “None.”
Kind Organics.
That was the shocking truth. Silverstone went to great
Shortly thereafter, we had a major breakthrough with the
lengths to eat a diet of organic, chemical (and cruelty)
last obstacle to creating our Certified Organic multi—we
free foods. But to supplement that diet, there was
figured out an entirely new, organic way to make a tablet
not a multivitamin on the market that she could take.
without using the common binders such as magnesium
Even the best fermented or cultured multis all started
stearate. The process was so novel that it’s now patent-
off with chemical isolates and the tableted versions
pending, and we call it, Clean Tablet Technology™. This
had harsh chemical binders, fillers or coatings. What a
newly invented, entirely organic tablet system worked
disappointment. Silverstone wanted a multivitamin that
beautifully, and the finished tablets looked great, had a
was made from the types of foods she ate—Certified
pleasant smell and taste and an organic coating making
USDA Organic, Non-GMO Project Verified and real!
them easy to swallow.
For Garden of Life, her challenge was music to our ears.
We are thrilled to introduce Kind Organics—the first
We wanted the same thing—we always have. Creating a
whole food multivitamin that is Certified USDA Organic,
vitamin that started off with organic foods, concentrating
Non-GMO Verified, from real food without any chemical
those foods into meaningful amounts of vitamins and
binders and fillers. Kind Organics is made with over 30 of
minerals, was always a goal for us. And after years of
the healthiest organic veggies and fruits available, such as
research, we were close to achieving it.
organic kale, organic sea kelp, organic broccoli, organic
parsley, organic ginger and organic blueberri \˂