CosmoBiz Magazine December 2015 | Page 18

Events THE MAKEUP SHOW CHICAGO The Biggest Makeup Event of the Season 18 COSMOBIZ SALON DECEMBER 2015 Images taken by Michael Niemi T he Makeup Show was recently held for the 5th year in Chicago; the event took place on November 7-8 at the Bridgeport Art Center, 1200 W 35th Street. With 4,000 attendees, The Makeup Show in Chicago was the largest event to date. The event aimed to showcase and elevate every form of talent the people in Chicago had to offer to the industry. According to their website, “The Midwest is such a multi-dimensional market for beauty. From salons and weddings to advertising and entertainment, it really pays to do it all. The Makeup Show Chicago is the event that understands the diversity of the region and incorporates the best brands, educators and programs for every beauty professional.” “We were thrilled to kick off our 5th year of The Makeup Show Chicago, which showed record-breaking numbers and was a tremendous opportunity for artists to network and grow their careers within the diverse and expansive makeup community in Chicago and throughout the Midwest.” said Shelly Taggar, Vice President for The Makeup Show. Expanding your world of beauty beyond your salon is important for your business to succeed, and that is exactly what The Makeup Show aimed to do. The event offered informational and educational hands-on workshops, business forums, and seminars for the eager artists and business owners. The event featured keynote sessions with some of the top celebrity makeup artists,