Clearview National September 2016 - Issue 178 | Page 84

INSTALLERSUPPORT

Improved sales conversion
rates from as little as £1.51/day
»»A SPECIALIST PROVIDER OF
design, sales and pricing software for the glass
and glazing industry is offering installers the
chance to significantly increase sales at the
sharp end by investing as little as £1.51 a
day in offering homeowners a better buying
experience.
Gloucester-based Windowlink is the creator
of market leading quotation engines and
presentation modules, which are available as
fully customised or adapted solutions, off the
shelf packages, or via subscription, starting at
very affordable rates for installers of any size.

Focus for windows and doors, and Vector
for conservatories and orangeries, have been
designed to help installers boost conversion
rates, save time, cut costs and eliminate human
error while helping them be more professional
and effective in pitching to consumers.
Windowlink’s sales tools represent an
invaluable aid for winning over undecided
prospects, while the pricing option, which
makes the cost visible for the homeowner at
all times throughout the design process, brings
a sense of openness and transparency to the
pitch.

What’s more, the service is extremely
affordable, with subscriptions costing from as
little as £1.51 a day. The software is installed
remotely, and users benefit from regular live
updates.
www.windowlink.com

PRAISE FOR BOOMING
BI-FOLD BUILDER
»»FOLLOWING ON

INVESTING IN A
DIGITAL FUTURE
»»THE GLAZERITE UK
Group Ltd has unveiled a
completely new website with
two main goals; to empower
installers to make the most of
their potential, and show their
businesses in the very best light,
and to draw in more homeowners
to generate more sales leads.
The new site forms the core
of the trade fabricator’s digital
marketing plan going forward,
by incorporating the latest best
practice to make the site accessible
for all users and some additional
functionality to make sharing and
liking the content across social
media much easier. Complete
now with a user-specific customer
portal, where installers can
pick up their latest sales leads

and monitor their Glazerite
account as well as accessing
an industry-leading array of
bespoke marketing materials and
resources plus all the technical
spec and certifications they could
ever need. Glazerite also offers a
completely free bespoke website
to all of its installers, which are
also undergoing some radical
changes and updates.
“We’ve invested heavily in
our digital marketing tools this
year, the launch of our new
website demonstrates the focus
we are placing on our customers
and their individual needs,” said
Group Marketing Manager,
Michelle Wright.
www.glazeritewindows.co.uk

84 » SE P 2016 » CL EARVI E W- UK . C O M

from a bumper month for
its bifold builder, thriving
Liverpool-based fabricator,
Warwick North West, has
received a deluge of positive
feedback from customers
using the easy-to-use online
application for the first time.
Specifically designed to
significantly speed up the
quoting and purchasing
process and maximise
convenience for trade
clients, the builder offers
installers a quick and easy
way to input their preferred
specification, including size,
colour and hardware, before
sending it off to Warwick for
pricing.
Among the customers who’ve
recently benefitted from the
fabricator’s online bifold builder
is Heritage Windows and Doors,
Flintshire-based double-glazing
experts, and suppliers and
installers of replacement PVCu
windows and timber-alternative
doors, conservatories and
roofline products.
Peter Doran, Managing
Director of Heritage,

commented: “It says fantastic
things about a fabricator when
they invest the time and effort to
provide something like Warwick’s
bifold builder. For us, it has
really streamlined our ordering
process. Like all installers, we’re
busy – our day-to-day working
life isn’t strictly nine to five
and when fabricators only let
you quote by phone within
conventional office hours, that’s
a pain. Thanks to innovations like
this, we can do it whenever we
like, and that’s made our lives
much easier.”
www.warwicknorthwest.co.uk
or call 0151 933 3030