Clearview National October 2014 - Issue 155 | Page 80

BUSINESSnews

Network VEKA
marketing support
helps members hit top
spot for localised
internet ranking
»»A number of
Network VEKA members are
now on the first page of Google
as a result of Network VEKA’s
package of ‘web tools’.
In their respective search
areas, Lewington & Son,
Eddisbury Construction and
AWC Home Improvements
all currently boast impressive
search engine rankings. A new
website included in the package,
means the companies can make
regular updates, increasing
search engine rankings and
future traffic.
John Ogilvie, MD of
Network VEKA said: “As well as
enjoying an enviable position on
the major search engines, these

three Network VEKA members
are also generating a combined
average of 60 new web leads a
month.
“Here at Network VEKA,
we’re always looking at ways to
improve our marketing support
package so that it is the best it
could possibly be. Our offering
has evolved over the years based
on the direct feedback of our
customers, which is how we
know it’s one of the best in the
industry!”

Find out more about the
digital tools available from
Network VEKA at www.
networkvekatools.co.uk

New consumer TV
channel for leading
composite door
manufacturer
»»Solidor has
launched their very own ‘Solidor
TV’ on their website, with three
videos covering security, the
‘Sounds like a Solidor’ campaign
and the recent ‘Solidor’s 7 Step
Journey’, showing the process
from enquiry through to
installation.
The channel is also supported
by the company’s own YouTube
channel:www.youtube.com/
user/SolidorLtd, where there is
an additional video showing the
unique composition of their solid
hardwood core based composite
doors.
The security video shows a
thief unsuccessfully attempting
to break in through a Solidor
front door. The ‘Sounds Like a
Solidor’ video depicts the full
manufacturing process, detailing
key product features, highlighting
Quality Management processes
along the way.
The latest ‘Solidor’s 7 Step
Journey’ video takes consumers
through the ordering process

from the Solidor website through
to online design, installer visit,
measurement and survey, quote,
manufacture and finally to
installation.
Gareth Mobley, Managing
Director of Solidor Group said:
“It’s important for us to continue
to market our unique products
in innovative and engaging ways.
Consumers are now asking for
a Solidor by name, testament to
our brand and highly regarded
product design.”
For further information visit
www.solidor.co.uk.

Long-term relationship
strengthens growth
»»A longest
-standing
VEKA fabricator has undergone
a dramatic rebranding, better
reflecting its focus on window
projects as opposed to general
building contracts.
The company has been
trading for over 40 years and
worked with VEKA for almost
30. Now Darwen Windows and
the team are keen to continue
offering H