Clearview National November 2014 - Issue 156 | Page 47
DOORS&WINDOWS
Have you looked at
your windows from
three angles?
How do you make sure a window is desirable to the
end user and therefore as saleable as possible?
»»The hardware
designers at Roto never lose
sight of the fact that the finalised
window is the ‘end product’
and this is what the customer is
buying.
Genuine benefits
for the end user
Everything Roto does is aimed
at making sure the end product
is able to keep up with current
trends, adapt to future ones and
be able to compete and win in the
marketplace.
There’s an internal motto
within the Roto design
department: “There must be
no innovation for innovation’s
sake”.
The team sticks to it. Every
change or development they
make to a product must be aimed
at creating genuine benefits for
the end user. So how do they
approach it?
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Three angles
to look from
When planning a new product
or component, Roto looks at
a window in three ways by
concentrating on three vital
characteristics, all of which will
enable a window or door to stand
out from the competition:
• Ease of Use
• Design
• Security
Just one example of how this
approach creates a winning
formula is the lever operated
Espagnolette Plus, part of the NT
Tilt&Turn range.
Strong market
acceptance
Since its release, Espagnolette
Plus has gained a strong level
of market acceptance. Roto has
achieved this by making a product
that caters for a market trend
and incorporating those three
important attributes.
There is a continuing demand
for Tilt&Turn windows with
two sashes. The biggest issue for
fabricators is providing hardware
for the passive sash. So the Roto
team looked at improving the way
this sash can be operated.
Ergonomic and
easy to use
Ease of use is the main
advantage of Espagnolette Plus.
This is achieved by the way the
operating lever works. Made
from zinc die-cast and with a
rubberised TPE finger grip, the
lever is both comfortable to hold
and easy to move.
To open the second sash,
the user simply lifts the lever
upwards. It moves through 170°
and rests in a position where it is
pointing upwards, almost flush
with the overlap. Not only is
this visually neat, it is also safer
because there are no protruding
pieces of hardware that could
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