Clearview National November 2014 - Issue 156 | Page 47

DOORS&WINDOWS Have you looked at your windows from three angles? How do you make sure a window is desirable to the end user and therefore as saleable as possible? »»The hardware designers at Roto never lose sight of the fact that the finalised window is the ‘end product’ and this is what the customer is buying. Genuine benefits for the end user Everything Roto does is aimed at making sure the end product is able to keep up with current trends, adapt to future ones and be able to compete and win in the marketplace. There’s an internal motto within the Roto design department: “There must be no innovation for innovation’s sake”. The team sticks to it. Every change or development they make to a product must be aimed at creating genuine benefits for the end user. So how do they approach it? Scan here to visit the Roto Web Shop Three angles to look from When planning a new product or component, Roto looks at a window in three ways by concentrating on three vital characteristics, all of which will enable a window or door to stand out from the competition: • Ease of Use • Design • Security Just one example of how this approach creates a winning formula is the lever operated Espagnolette Plus, part of the NT Tilt&Turn range. Strong market acceptance Since its release, Espagnolette Plus has gained a strong level of market acceptance. Roto has achieved this by making a product that caters for a market trend and incorporating those three important attributes. There is a continuing demand for Tilt&Turn windows with two sashes. The biggest issue for fabricators is providing hardware for the passive sash. So the Roto team looked at improving the way this sash can be operated. Ergonomic and easy to use Ease of use is the main advantage of Espagnolette Plus. This is achieved by the way the operating lever works. Made from zinc die-cast and with a rubberised TPE finger grip, the lever is both comfortable to hold and easy to move. To open the second sash, the user simply lifts the lever upwards. It moves through 170° and rests in a position where it is pointing upwards, almost flush with the overlap. Not only is this visually neat, it is also safer because there are no protruding pieces of hardware that could c W6R