Clearview National November 2014 - Issue 156 | Page 38
GLASSTECREVIEW
The Value of
International
Exhibiting to UK
Manufacturers
»»UK warm edge spacer
bar manufacturer and IG
component distributer,
Thermoseal Group once again
exhibited at the Glasstec
Exhibition – stand C19 in Hall 17
at the Messe Düsseldorf Exhibition
Centre - 21-24th October 2014.
The Group’s marketing manager,
Samantha Hill tells Clearview
magazine why the exhibition
remains important to the Group’s
promotional strategy.
“In 2010, the first of our
Thermobar warm edge spacer
bars came off our brand new
production line in our purposebuilt spacer bar manufacturing
facility in Wigan. Since then,
Thermoseal Group has invested
over £5 million in this facility
including: setting up our own
innovation centre; developing
bespoke machinery; hiring skilled
staff and developing the overall
infrastructure of the business
to store, transport and supply
large volumes of spacer bar. This
has since enabled us to increase
capacity of production whilst
researching and developing
additional production facilities to
manufacture Thermoflex Warm
Edge Spacer. We are now the
only UK manufacturer to develop
both a flexible and rigid spacer
bar systems in-house. In addition,
we have also up-scaled our
injection moulding division to
manufacture all of our own warm
edge accessories including: corner
keys; gas keys; duplex fittings;
interbar and fittings and a variety
of Georgian accessories. Over the
past few years our manufacturing
expertise has grown from strength
to strength, as has our overall
production capacity. We now
38 » N OV 2014 » CL EARVI E W- UK . C O M
‘Over the past few years our
manufacturing expertise has grown
from strength to strength’
supply the largest volume of
spacer bar to the UK market. We
are growing fast!”
“It has always been Thermoseal
Group’s aim to be the largest
supplier of IG components in
the world and it is only our
capacity to produce products
which has so far inhibited our
growth in this market. This has
been a great position to be in as
we have had a continual waiting
list for our spacer bars since the
day we began to manufacture.
However, we have now increased
our production capacity and
are now in a position to supply
further afield. It is for this reason
we have taken on a European
Sales Manager and feel that
it is the right time to increase
our promotion in Europe. The
Glasstec exhibition is an ideal
platform for this promotion.
This is the best exhibition for
our market in Europe and we
use this as an opportunity to
meet up with our current UK
customers as well as building
our customer base within the
European market. We hosted a
party on the Wednesday evening
of the event at “The Thermobar”
(alias McLoughlin’s Irish Pub) in
the Altstadt for our customers and
guests with over 100 guests fro m
within the UK and Europe, which
is credit to the overall pull of the
Glasstec exhibition. We are really
looking forward to finally being
able to supply IG components to
many European customers who
have been on our production
waiting list for Thermobar and
Thermoflex warm edge spacers.”
“We took a 50m² exhibition
stand where we had our own bar
and meeting room to entertain
our guests, as well as an open
reception area with touchscreen tv to demonstrate our
comprehensive product range
which is fully accessible through
our fully interactive website. In
addition, we had a demonstrator
on our stand showing the new
Thermoflex Warm Edge Spacer
System and how it is used to
manufacture insulated glass sealed
units on our Thermoflex Air
Float Table and fed from our own
Thermoflex Reel Stand.”