DOORSEXTRA
sponsored by
BIGGEST EXPORT
ORDER SHIPPED
»»The first quarter of
2015 has seen Hurst Plastics’
export division gather further
pace with the shipment of
the company’s largest ever
international order for door
panels. The Kingston-upon-Hull
based firm has just exported 430
door panels to a major PVCu
and aluminium window and
door supplier more than 3,500
miles away in Dubai.
This latest shipment of door
panels to the United Arab
Emirates marks Hurst’s growing
presence in the Middle East.
Hurst has been catering for an
increasing demand for door
panels as construction rates
soar in the region, particularly
within high rise domestic
apartments.
“As our biggest international
order, this shipment heralds
another exciting phase for
the business as we supply to
a growing number of large
building projects overseas,” says
Tony Appleyard, Hurst Plastics’
Export Sales Development
Manager. “Until recently, many
Middle Eastern companies
would source door panels from
Chart showing 78% of installers are optimistic
about composite door sales in 2014
78% of installers say
composite doors
will grow in 2015
Eastern Europe. Whilst these
products are often cheaper, the
quality can however be inferior.
This latest order indicates
that the market isn’t just price
driven, but that it values good
product design and quality as
well as reliable service.”
Tel: 01482 790790,
email: [email protected], Website:
www.hurst-plastics.co.uk
»»One of the biggest
industry surveys recently
completed forecasts strong
growth for the composite
door market. Researched by
Door-Stop in January 2015,
1,020 companies were surveyed,
with a net 73% forecasting an
improvement in sales (78%
predicting an increase less 5%
expecting a fall).
“A sample of over a thousand
is large for the industry so the
findings are robust,” explains
Patrick Dean, Door-Stop’s
Head of Sales and Marketing.
“The figures suggest very strong
growth for the overall market.”
Almost half (45%) of
respondents said they were ‘very
optimistic’ for composite door
sales with 33% saying 2015
‘should be better’ than 2014.
Only 5% of those surveyed
expect worse sales.
“Installers are optimistic
and rightly so,” adds Patrick.
“Consumer confidence is
high and the falling price
of oil means people have
more disposable income. All
this is good news for home
improvements generally but
composite doors are also
benefiting from the continuing
decline in PVCu panels. There’s
still a huge market to go for. It’s
looking good for the composite
door market in 2015.”
Visit www.door-stop.co.uk/
marketing
NEW DOOR DESIGN APP
»»Solidor has completely
redeveloped its Door Design App, creating a
fresh new environment designed to inspire and
engage consumers and enable trade partners
to demonstrate the feature rich, unique Solidor
range of composite doors.The update is in
effect a complete re-design, with much improved
functionality and many additional features.
There’s a totally new user friendly interface
that allows you to find out more about Solidor
products, find a local Recommended Installer,
create your own door design and you can even
build and keep your own, Solidor gallery.
The Door Design App is available for iPad
and iPhone with the Android version for
64 » M AY 2015 » CL EARVI E W- UK . C O M
tablets and phones just a few weeks away.
It also represents the first of a number of
exciting new marketing tools, which will be
launched throughout the year.
Joe Martoccia, Managing Director of Solidor
commented, “The crucial difference with the
Solidor App is the way in which you can add
different door desig ns into a picture of the
front of your home at the start of the process,
making switching styles and colours effortless.
This is much slicker than starting over every
time you want to try a different style and
colour combination.”
You can download the free Solidor App at
Apple’s App Store by searching for Solidor.