Clearview National May 2015 - Issue 162 | Page 100

MOVERS&SHAKERS New Designer Era »»Kenrick is set for a period of exciting new product developments, having bolstered its design team with the appointment of a seasoned product designer. Tracy Fletcher has joined Kenrick as Design Engineer and is already working on a raft of new hardware innovations for the company. Tracy has more than 30 years design experience within the window industry and joins Kenrick from Grouphomesafe, where he was Design Engineer. Tracy is working closely with Design Manager, Brian Corbett, Operations Manager, Andy White, and Managing Director, Steve Jones, to develop new window and door hardware solutions that satisfy the demands of the market. The new products are being designed and prototyped at Kenrick’s headquarters in West Bromwich and will manufactured both inhouse and in collaboration with long standing manufacturing partners. Steve Williams, Sales and Marketing Director at Kenrick, says, “Tracy has an abundance of technical knowledge and industry experience and we are delighted to welcome him as we embark on this exciting new chapter in the business.” Tracy added, “I’m really looking forward to enhancing the company’s offering with the design and development of some exciting new hardware solutions.” Tel: [phone], Email: [email protected], Website: www.kenricks.co.uk New appointments to match industry growth »»Purplex Marketing, the specialist window industry marketing agency, has expanded its digital division with a further five new appointments. Head of Digital, Adi Day, explains: “We’ve seen rapid growth in web design and online marketing in the last two years, and we’ve now expanded our team to enable us to meet customer demand.” The company builds websites using the latest mobile-optimised and search-engine friendly technologies. “As consumers have moved online it is essential that websites really captivate visitors and focus on conversion; turning visitors into enquiries and leads. We’ve recruited specialists in both front-end design and technical development to ensure we deliver the very best user experience.” The company has also expanded its online application team, building specialist website products such as composite door and bi-f