Clearview National March 2017 - Issue 184 | Page 56

DOORS & WINDOWS

Unplug and partner

TruFrame is actively encouraging fabricators to unplug their machinery and to partner up with them .
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AS OWNER / MANAGERS OF fabrication businesses look at the need for costly new capital equipment , there ’ s often a difficult decision to be made and that ’ s why several have taken the decision to buy-in from TruFrame . TruFrame have the resources and expertise to put a bespoke changeover programme in place , so that when the machines are switched off on a Friday ,
a seamless transition of product supply of PVCu frames can arrive the following week .
The investment costs for smaller fabricators are also further compounded by the fact that the number of foiled finishes expected from stock rises and with that cash tied up in the business . TruFrame can also offer a bespoke online ordering system that now takes account of nearly 60 % of orders , helping to reduce paperwork and speed up the entry of orders .
David Firmager , Managing Director of TruFrame commented : “ We can offer hand finished frames , exemplary levels of customer service and a marketing programme designed to increase sales , all wrapped up in a carefully structured changeover package .”

Reframed Offer www . stopfabricating . co . uk

NEW WEBSITE WILL SHOWCASE EXPANDING PRODUCT RANGE

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THE TWR GROUP , PART OF THE group is TWR bifolds , has rolled out its new website to showcase its full-range of products .
In the last year , the firm has diversified into other product areas , prompting the build of the new website . Amongst the new products the group began manufacturing in 2016 were the REHAU Calibre and Total 70 PVCu systems , Warmcore and Stratus aluminium lantern roofs .
Terry Richardson , Managing Director of TWR , comments : “ In 2014 we launched the TWR Bifolds website and it has proved a great success . But with lots of new products being launched we were keen to shift the focus onto these ; so , we have decided to relaunch a new group website .”
Visitors to the site can find information on the features and benefits of TWR ’ s complete range of aluminium and PVCu products , get a quick quote , and find out more about the TWR team .
Terry says : “ We wanted a website that reflected the TWR brand and made it easy for our customers and installers to find and order quality aluminium and PVCu products . The new website achieves this and is the perfect platform to promote our new products to the trade .”
You can visit the new site here , www . twrgroup . co . uk /
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ONE OF THE UK ’ S BEST-KNOWN and longest established trade fabricators , Sierra Windows has a new look . The rebrand , characterised by a Dartmoor stag that echoes Sierra ’ s rural British heritage , was revealed when the company unveiled its new website this month .
Sierra marketing manager Debbie Turvey said :“ This rebrand is our stake in the ground . We know we have a fantastic service offering and now we have the branding to match .
“ The changes we ’ re making to our brand won ’ t just make a big difference to our customers , they ’ ll give everyone that works here a renewed sense of pride in what we do , and what we ’ re capable of doing .”
Sierra has been crafting high quality windows from its purpose-built factory in Devon since 1976 . Over those years , the company has built a team of highly skilled makers , customer service specialists and business development managers . Many have been with the company for 20 years and more .
Chris Brooks , Sierra ’ s general manager said : “ The changes we ’ ve been making as a company are really positive . We have a new range of products , new equipment and have invested in our people .”
The company ’ s new branding and website is at : http :// www . sierrawindows . co . uk
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