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THE STUDY , completed in conjunction with industry data specialists Insight Data , asked installers a range of questions about their business , what products they sell , what challenges they face during the selling process and what would make securing new business easier .

When asked how they produced quotes for homeowners , 38 % of installers said they used independent specialist software , 38 % said they used software provided by their fabricator , and 24 % said they still relied on pen and paper .

In citing the main issues , they faced during sales pitches , 77 % of installers named competitors selling products too cheaply as the key obstacle . When asked what would make the sales process easier , 23 % said the ability to show end-users how products will look once installed

in their home , and 15 % singled out the ability to be able to produce quick , accurate quotes on the spot as a key factor that could help them win more business .

Mark Dudley , Windowlink MD commented : “ We ’ d like to thank everyone who took the

time to complete our survey - it produced some really interesting results . A huge number of installers are clearly feeling the pressure in the current market , citing tough competition as one of the main challenges they have to overcome when trying to make sales .”

“ At Windowlink , we designed Vector and Focus to make selling as easy as possible , enabling you to produce instant quotes and create an extremely professional first impression . During a sales pitch , you can use the software to calculate a price right in front of your customer ’ s eyes , making them far more inclined to trust and accept the cost .”

“ One of the most popular features is the ability to superimpose product images onto a photograph of the prospective customer ’ s property . This enables the customer to visualise what the finished installation will look like , making them more likely to go ahead with the sale . The software is incredibly easy to use and prices start from as little as £ 1.51 per day .”

Call 01452 348575 or visit www . windowlink . com

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THE LOOKBOOK HAS already attracted a host of visitors thanks to its inspirational ideas , and advice on the latest trends from a team of interiors specialists and industry experts .

Head of Marketing , Simon James , explains : “ The new website was designed to offer a clean ,

straightforward and simple-tonavigate visitor experience . It goes hand-in-hand with an integrated consumer campaign , which raises awareness of the Network VEKA brand and showcases the benefits of choosing a member . The increased number of visitors to the new site will generate more

leads , distributed to the nearest local member to follow up .

“ With Network VEKA celebrating its 20th successful year in business in 2016 , and £ 1bn in cumulative sales , all our activities have been planned to reinforce its

status as the pinnacle organisation of its kind in the industry ; right down to the clean , fresh and professional look of the new website .”

www . networkveka . co . uk