Clearview National February 2017 - Issue 183 | Page 48

ALUMINIUM

Capacity increased for future investment

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CITING BOOMING DEMAND FOR high-quality aluminium doors , windows and conservatories , fabricator Astraseal has shifted aluminium production from its main factory to a separate 25k square foot facility .
This development comes as Astraseal continues to invest in expanding its impressive aluminium portfolio .
The firm has recently added the Stratus thermal lantern roof and the Smarts Ultraglide inline slider system to an already extensive selection of products from Smarts , Reynaers and Synseal . “ Demand for aluminium has exploded in the last few years ,” commented Zac Nedimovic , Astraseal marketing manager .
“ Partly , that ’ s down to advances in technology . Once , aluminium windows weren ’ t great – offering poor thermal efficiency , for example . Since the development of the polyamide thermal break , that ’ s completely changed . Another major factor has been the ability to provide aluminium in a huge range of colours , making it a fashionable , high status material frequently used in Grand Designs-style home improvement projects .”
“ For both of those reasons , the aluminium market shows no sign of slowing . In fact , at Astraseal , we expect it to continue growing – and that ’ s why we ’ ve sought to shift aluminium over to its own dedicated facility .
www . astraseal . co . u

PRICING AND QUOTATION SOFTWARE FOR ALUMINIUM RANGE

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WINDOWLINK , THE leading software specialist for the glazing industry , has created a bespoke window surveying and pricing solution for Customade and its REAL aluminium brand . Custodian is a software solution that allows Customade ’ s
trade clients to instantly generate quotes and access pricings of the fabricator ’ s REAL range of aluminium windows , doors and lantern roof systems .
Available in both a basic and full version , Custodian provides an estimating service and allows salesmen to design bespoke windows and doors and superimpose them on images of a prospective customer ’ s property , making it a valuable
tool for increasing conversions and boosting sales . The software also allows installers to quickly and easily place orders with Customade .
In the full version , installers will gain even more functionality , including detailed reports for the installers and end-users , as well as deeper analysis of costs and profit margins .
Mark Dudley , Windowlink MD , commented : “ Customade
pride themselves on providing ‘ aluminium made easy ’, and wanted a software package that lived up to that philosophy - both by streamlining the ordering process , and providing their customers with a powerful sales tool that would help them win more business and impress endusers with their professionalism and efficiency .”
www . windowlink . com

ALUMINIUM COMPANY AWARD

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CUSTOMADE HAS BEEN crowned as the Aluminium Company of 2016 in the National Fenestration Awards , just five months after the launch of aluminium solution , ‘ REAL Aluminium ’.
Claire Miller , Customade Group ’ s Marketing Manager , said : “ When we launched REAL Aluminium earlier this year , we set out to really shake up the industry and revolutionise the supply of aluminium . We are thrilled to win this award , which
celebrates the terrific impact that REAL Aluminum has had on our industry in such a short time .
‘ massive potential ’
“ The NFA winners are decided by the industry , so it means a great deal to us to be nominated by the people who rate the contribution that we ’ ve made in helping to unlock the massive potential of aluminium .”
REAL Aluminium delivers everything the installer needs to
promote and sell the most extensive range of aluminium windows , doors and lantern roofs available from a single supplier .
A growing number of installers are joining the REAL Aluminium Installer Network and taking advantage of the specialist marketing support package on offer from Customade .
To meet shorter manufacturing lead times , Customade holds more than 100 miles of
aluminium extrusions in stock , in four colours .
www . real-aluminium . co . uk
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