Clearview National April 2017 - Issue 185 | Page 34

7THINGS...
7 Things You Didn’t
Know About… Yale
You will no doubt be familiar with the yellow circle that
represents Yale… But here are seven things you may
not know about the leader in home security solutions.
3. SUPERIOR SERVICE
1. IN THE BEGINNING
Yale has its roots in America where it
was established in 1847 by Linus Yale
Jr. in Newport, New York. Yale Jr. was
experimenting with a lock based on a mechanism
first employed by the ancient Egyptians over 4,000
years ago, and this was how he came to invent the
famous pin tumbler mechanism, which is still used
extensively in the security industry today.
The Yale DWS sales team has a
combined 278 years industry service –
that’s over a quarter of a millennium!
The longest serving area sales manager,
Andy Evans, has worked at Yale for 14
years.
4. SWEDISH SUBSIDIARY
In August 2000, Yale was bought by the ASSA ABLOY Group, a Swedish
company formed in 1994. ASSA ABLOY has 46,000 employees globally
and produces 10% of the world’s security solutions.
2. MARKET LEADING 5. GLOBETROTTING
Yale is what’s referred to as a ‘generic trademark’, where
a brand name has become synonymous with a product.
Nightlatches are often referred to generically as ‘Yale locks’
even if they are manufactured by another brand. Yale is a super brand with products stocked in over 125
countries across the globe, from the Middle East to America,
Africa to Europe.
34 » M AR 2017 » CL EARVI E W- UK . C O M