Clearview National April 2016 - Issue 173 | Page 140

INSTALLERSUPPORT

APPLY SOME PRESSURE
Briggs & Stratton, the world’s largest
manufacturer of petrol powered outdoor
equipment, has launched its new power
product line up for the 2016 season,
which features six new pressure washers.
»»THERE ARE NEW
pressure washers in the Elite
series. The 3000PX projects 1134
litres per hour with a 3000 PSI
and 207 bar. It features an 875EX
Series 190cc engine from Briggs
& Stratton including ReadyStart
technology, which provides simple
and easy to use starting without

having to prime the engine for
high pressure output with low
effort starting. With 7 nozzle
settings it has a setting for all
applications.
Also in the Elite series is
the 4000 model with a 2100
Series 420cc engine for ultimate
performance for professional
cleaning tasks. It delivers 908
litres per hour with a maximum
PSI of 4000. It has five quick
connect nozzles for cleaning
options of various angles, with
the addition of soap. Prices of
the Elite series start from £299
including VAT.
Briggs & Stratton also offers
a collection of electric pressure
washers.
The new range of Briggs &
Stratton Power Products are
available through Henton &
Chattell’s 1500+ nationwide
dealers.
www.hcuk.co.uk

Household spending
power increase
is good news
»»DIRECTORS AT THE
Consumer Protection
Association (CPA) say recent
figures from the Office for
National Statistics (ONS) that
shows homeowners have more
disposable income compared to
previous years, spells good news
for its members.
Figures from the ONS
revealed a recovery in
household incomes, which had
been hit by the financial crisis.
This increase has happened
because average earnings are
rising faster than inflation and
employment rates continue to
rise.
Jeremy Brett, Managing
Director at the CPA,
comments: “With more
disposable income, some

homeowners will be looking
to spend this on products and
services usually seen as luxury in
times of austerity, such as new
windows and doors or fitting a
new kitchen or bathroom. Let’s
not forget that an Englishman’s
home is his castle.”
This is good news for CPA
members as it suggests increased
demand for reliable installers
and their services is soon to
hit the home improvement
industry.
Jeremy says now could be
a good time for its members
to start connecting with
homeowners with tailored
messages and deals; as statistics
show that consumers are more
likely to buy from companies
that are members of the CPA.

ARCHITECTS DATABASE HELPS
COMPANIES INCREASE SALES
»»EVERY MONTH THOUSANDS OF
construction projects gain planning approval,
providing a lucrative stream of new business
opportunities for commercial and domestic
suppliers. It also creates a flurry of activity as
contractors and building product suppliers
bombard the architect or specifier responsible
for the project, using widely available project
leads and marketing data.
Insight Data thinks this is the wrong
approach, as operations manager, Jade
Greenhow explains: “We don’t think targeting
architects with promotional and technical

140 » APR 2016 » CL EARVI E W- UK . C O M

information at the same time as all your
competitors and alongside dozens of other
related suppliers is effective.
“That’s why we developed the UK’s most
accurate and in-depth database of architects
active in the build environment. It means
our clients can engage with architects early
on in the specification process, providing key
product information or CPD solutions to
enable F