Clearview Midlands July 2014 - Issue 152 | Page 70
illbruck uses the 2014 Fit
Show to expand markets
illbruck/Tremco is a well-known
sealing and bonding specialist in the
UK commercial windows market and
took the opportunity at this year’s FIT
show to branch out into the domestic
market, launching a campaign to
make sure that all A and A+ rated
windows are installed with a system
that keeps the heat in and energy
costs down.
The “Have One on Us” campaign
allowed the installer to fit out an entire
house free of charge with illbruck’s
A-Rated window system containing
TP651 trio impregnated expending tape
and FM330 foam. The special offer
was available to the first 50 installers
registering on illbruck’s stand at the FIT
Show in Telford.
Alistair Inglis, illbruck Sales Manager
commented “The TP651 trio tape and
FM330 foam are new products for
illbruck in the domestic market and
we wanted to prove to installers that
our A-Rated installation system gives
better thermal efficiencies to maximise
energy ratings, is quicker to install
increasing productivity and adds value
and profitability with less call-backs
compared to using a silicone- based
product.
“We wanted installers to see for
themselves just how easy it is to fit
windows in a house using illbruck’s
A-Rated system. We had a fantastic
response to the products and our
giveaway campaign in the first few
hours of the show, giving installers the
opportunity to experience a variation
on traditional methods of fitting
windows.”
“At the end of the show, we were
actually oversubscribed but all installers
that signed up will be included in the
offer and we will be in touch imminently”
added Alistair.
illbruck is hoping to use feedback
gathered from the ‘Have one on us’
campaign’s first 50 installers to help
promote the A-Rated installation
window system in the future. illbruck
offers a variety of other services
to support installers including a
comprehensive website, BIM store 3D
drawings, complete on-site product
training, brochures and CPD seminars.
For further information on tremco
illbruck, please visit
www.tremco-illbruck.co.uk.
Locks and security to the trade
Thanks for visiting us on stand 11 7!
Thank you for your support
at The FIT Show 2014
From all the team at Carl F Groupco.
Visit our website or give us a call to see
how we stay top of the league as one of
the UK’s leading distributors of window
and door hardware.
www.carlfgroupco.co.uk | 01733 393330
12528 CAF70 Event 2. Clearview 88.2 x 121.8mm Advert (2) JB.indd 1
Post
Door & Window
Replacement Parts
Carl F
Groupco
05/06/2014 14:30
www.duffells.com
0208 662 4010