Clearview Midlands July 2014 - Issue 152 | Page 102

HARDWARE&SECURITY

RAPID FRAME SPEEDS AHEAD WITH KENRICK
Rapid Frame Ltd has celebrated a year of
using Kenrick’s market leading Excalibur
window locking system with record sales
and a major order for a new product.
Walsall-based Rapid Frame wanted a
durable, reliable multi-point window locking
system for its Formula One collection of
PVC-u windows. Having tested several
systems, the company chose Kenrick’s
Excalibur because it is SBD approved and
one of the most secure multi-point window
locking systems in its class. Simple to install,
it has a robust unhanded die-cast gearbox and
bi-directional die-cast claws for extra security.
Kenrick and Rapid Frame also worked closely

together to adapt the centre keeps of the
system to carry Rapid Frame’s unique product
branding - ‘F1’.
Rapid Frame originally fitted Kenrick’s
Excalibur shootbolt system to around 50 per
cent of its windows, but a surge in customer
demand for a more secure locking system
prompted the company to fit Excalibur to 80
per cent of its windows.
Andy Young, Group Operations Director
at Rapid Frame Ltd, said: “This 30 per cent
increase in Excalibur uptake is purely down to
the great characteristics of this system.”
www.kenricks.co.uk

FABRICATORS VALUE QUALITY MORE THAN
PRICE, ACCORDING TO MILA RESEARCH
Mila is celebrating after its latest round
of independent market research showed
that product quality is now the single most
important factor for fabricators when
choosing a hardware supplier.
The company, which maintains a
commitment to product quality throughout its
range, says the results of the research vindicate
its approach.
In unprompted questioning amongst a broad
mix of fabricators (not just Mila customers),
product quality ranked much higher than
price and way ahead of the next most common

responses including customer service, delivery
time, stock availability and reliability.
Highly significant was that poor product
quality was the most common reason given

by fabricators for not choosing a supplier,
outweighing bad customer service, unreliable
deliveries - and even price.
Mila’s market research was ‘double blind’ to
ensure that it was totally independent and not
biased.
When fabricators were asked what they
considered to be the most important attributes
of any hardware supplier and which suppliers
they felt best exemplified these, 67% of
respondents named Mila as number one,
almost four times the number who named the
supplier in second place.

Carl F Groupco Stars
With New Cylinder
The latest own brand hardware to be
developed by Carl F Groupco is the CFG3*
cylinder. Produced in response to demand
for a cylinder which meets 3* accreditation
for TS 007, the Kitemarked product
achieves PAS 24 and is accredited by
Secured by Design.
Commenting on the latest manufacturing
investment by Carl F Groupco, Sales
Director, Norman Berrill, said:
“The TS r7F