Bulletin 2017-2018 BUI 2016 | Page 122

ICM 342 Introduction to Web Business (3 credits) This course introduces the World Wide Web and its development from an information sharing tool to a key in business success. Examines how a business can use the web and how to incorporate a web presence into its current business practice. The student will learn how to develop an effective site and site structure as well as an understanding of marketing the site on and off the web. Students will develop an understanding of the global nature of the web including international and intercultural issues. ICM 351 Package Design (3 credits) Prerequisite: ICM 111 This course will introduce students to design concepts and practical applications of package design and construction. Students analyze and create three-dimensional and graphic solutions for several packaging problems: labeling, redesign, and a box structured for reuse. Students will seek creative alternatives to conventional packaging through more environmentally benign designs. ICM 352 Social Responsibility in Communication Media (3 credits) Students will examine the role of media in society. This course offers a systematic approach to understanding the moral issues relevant to mass communications and technology in combination with the practice of ethics by media professionals. 120 BANGKOK UNIVERSITY INTERNATIONAL COLLEGE Students will learn the history of the media, survey codes of ethics from various trade groups, and study the impact media and technology have on society. Through this class, participants will be enabled to assess and make informed choices in their own work. ICM 353 Modeling for Game Development (3 credits) This course explores 3-D modeling specifically designed for integration into a game engine. Students are expected to develop an understanding of the principles of modeling. The focus is on creating characters and other forms to be integrated into a game and included on demo reels. Aesthetics, construction, communication, sculptural skills and quality of work are stressed ICM 361 Computer-Aided Design (3 credits) This is an introductory course using the CAD software. Topics include familiarization with computers and the basic elements of computer-aided drafting, and the operation of a computer graphics system as it is used in professional practice. The student gains hands-on experience at the computer graphics station while working on a variety of drafting exercises in the architectural and engineering disciplines.