Badassery Magazine Issue 6 | Page 43

Perfectionism and Analysis Paralysis Square peg into a round hole Situation: “I just hate doing it.” “I need to set up everything just so, then I’ll go in and get all my expenses in order.” You have been working on a perfect chart of accounts for ages. You have been working on the perfect invoice template for months. Nothing has been entered or recorded anywhere. You’ve been researching which bookkeeping system to use for months. This led you to question if you’re using the right credit card processor, which led you to question the bank you’re using. That’s right you’ve been sucked into a tornado of too much information. Solution: Just start. Trying to make everything perfect before you even begin is a fool’s errand. There is no perfect, only progress. Even in bookkeeping, you can always go back and fix things. More often than not, there are ways to do bulk changes easily, with the help of your bookkeeper, accountant or even the right software can do the job. So, that means you should start now. If you haven’t been tracking your revenue or your expenses at all, start somewhere. Here’s a quick guide to your options. If you have a system, but haven’t started using it, schedule an hour a week to enter the information. Remember: you can always fix things. It takes more time (and often more money) to go back and enter transactions later. Back in my sewing business hey-day, before I switched it to a fabric retailer, I used to get swept away with the perfect method for finishing the waistband on these tiny skirts for babies. I was focusing on getting them to work better. By doing so, I was avoiding making anything at all, only to realize in the end, I did not enjoy making baby clothes. Our drive for perfection can often hide the truth from us. Situation: My sewing example leads right into this. If you hate doing something, that doesn’t mean you should force yourself to do it. You don’t deal with your finances because you just flat out don’t care or detest dealing with math and anything related to it. The more you try to understand, the more frustrated you get. Solution: Get someone else to do it. That’s right. You do not have to be all things in your business. Shocker, I know. For me, it’s dealing with social media. I can deal with numbers and data all day long, but ask me to come up an original Instagram post and I will do anything to avoid it. Yet, in today’s world, there is no avoiding social media. Answer: outsource that shit!! Similarly, you cannot avoid bookkeeping as a business owner. But it doesn’t have to be a necessary evil, if you are paying someone else to do the parts you don’t like. Now, does it mean you don’t have to pay attention to the findings? No, reread problem #1 and repeat. It’s what we do with the information that helps us succeed. Goal basis Situation: “When I reach ‘x’ in revenue, then I’ll hire someone to help me.” “When I make this many in sales, I will take a look at how much I spent.” “I set my price based off what people are willing to pay.” Solution: Don’t rely on outside factors to determine how you run your business. You need to establish systems and standards or else, you will always be run by your business, not running it. 42