Badassery Magazine Issue 4 September | Page 14

on your website is an excellent way to be transparent, protect yourself and your company, increase positive customer relationships and keep your website fun and welcoming for everyone. We really hope that you consider these two contracts for your website. About the Author Lastly, you should have Terms of Service because they help establish and maintain good customer relationships. If you own an eCommerce store, having the returns and cancellation policy makes your company look more legitimate and puts your customers at ease. Payment terms also help prevent future disputes regarding when the client is supposed to pay. If you have a membership service on your website, you can specify how one can become a member and how they can cancel their membership, thereby increasing transparency and positive relationships with your clients. As you can see, having Terms and Conditions is extremely beneficial to establish what rules your users must follow and to increase positive customer relationships. The Privacy Policy is an excellent way to establish trust with your readers - it shows that you are transparent. Users feel much safer when they know what you do with their personal information. Donata Kalnenaite is a business attorney and owner of Agency Attorneys. Agency Attorneys is a Chicago-based law firm that helps protect business owners by offering services such as forming a business, contracts with clients, employment contracts and website contracts such as Privacy Policies and Terms and Conditions. She believes in taking a collaborative approach with her clients and ensures that they understand every single contract they sign. Having Terms and Conditions and a Privacy Policy agencyattorneys.com What are some of the benefits to having a Privacy Policy (apart from the fact that it is required by law)? The Privacy Policy explains what information you collect from your users, what you do with the information and who you share it with. 13   12