Badassery Magazine Issue 4 September | Page 13

spamming is not allowed and that hateful, violent language will not be tolerated. Finally, you can specify that you can delete anyone’s account if they are breaking these rules. This step will give you control of your website and will improve user experience by making your website a positive and welcoming space. Another advantage of having Terms and Conditions is that you can specify where disputes will be resolved. For example, let’s say that you are a business coach based in Chicago that offers a few classes online on your website. A client took the class but did not receive as much value for his money as he wanted and is now suing you. How do you ensure that you do not have to go to New York, for example, to litigate this lawsuit? Your Terms and Conditions should specify where you will litigate so that you do not have to fly from Chicago to New York and spend large sums of money litigating far away from your home state. Terms and Conditions are also useful because you can use them to inform your visitors and users that you are the owner of content, logo, design of the website, and other intellectual property. This will help remind users and visitors that they may not take anything from your website without your permission. It also helps ensure that you do not lose the trademark or copyright by nature of multiple companies using your intellectual property. This small part helps deter theft of trademarked and copyrighted materials, thereby possibly saving you thousands of dollars.