Asia-Pacific Broadcasting (APB) March 2017 Volume 34, Issue 2 | Page 4

The leading source of Broadcasting & Multimedia News in the Asia-Pacific since 1983
The leading source of Broadcasting & Multimedia News in the Asia-Pacific since 1983

contents

www . apb-news . com
March 2017 ( volume 34 issue 2 )

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The Voice in the Broadcasting and Multimedia Industry
APB is the shortest route to reach the Asia-Pacific Market
The Official Publisher & Media Partner of Premier Broadcast Shows Worldwide
Go Green , Go Digital ! Visit www . apb-news . com for the latest news

34 years

Asia-Pacific Broadcasting ( APB ) has been the voice of the broadcast and multimedia industry for the past 34 years . It brings news of groundbreaking events and features interviews with decision-makers and professionals in the industry . The publication also tracks and reviews the hottest industry developments and technology trends . Since 1998 , APB has been the official publisher for the annual BroadcastAsia Show in Singapore , and a partner in other major trade events worldwide , including NAB , BIRTV , IBC , CCBN , KOBA , Inter-BEE , Broadcast India , and CASBAA Convention . With its vision and mission to become an integral part of the industry , APB has been organising CEO Roundtables , Forums & Seminars since 1999 .
For more information , please contact + 65 6282 8456 or e-mail jessie @ editecintl . com / lynn @ editecintl . com

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News & Views
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VIEW FROM THE TOP : Seizing opportunities in a digital future Angeline Poh , Assistant Chief Executive Officer for Content and Innovation at the Info-communications Media Development Authority of Singapore , details the opportunities presented to media companies in a digital world .
PROMPTINGS : Access and content key to keeping Asian viewers ‘ HOOQ ’ d ’ Peter Bithos , CEO of video streaming service , HOOQ , provides his insights on how to keep viewers in an era of multi-screen viewing .
EVENTS : Review of ABU DBS 2017 ; APOS 2017 ; and Calendar of Events 2017 .
X-Platform
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Creation
FEATURE : Subtitles and closed captions becoming global , multilingual visual languages Content producers have to provide subtitles and closed captions if the content they are delivering is not broadcast in local audiences ’ native languages . These are crucial functions , especially when content can now be distributed globally via the Internet .
NHK outfits video trucks with Lawo mobile audio kit Japanese public broadcaster NHK has purchased a new Lawo mobile audio kit , comprising a 24-fader Lawo mc ² 36 console with a Lawo Compact I / O unit .
Management
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FEATURE : Proliferating content and multiple delivery platforms call for new business workflows While there may not be a one-size-fits-all MAM solution that addresses every need and requirement of broadcasters , MAM systems are playing a key role in ensuring that broadcasters can manage and deliver content to multiple platforms .
Broadcasting in 2017 : IP and KVM Terence Teng , Managing Director of IHSE , APAC , explains why KVM has a role to play in a new age of IP-centric broadcasting .
Distribution
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FEATURE : DTT transition opens new window of opportunity In order to gain a foothold in the digital world , the transition to digital terrestrial televison ( DTT ) is a necessity , rather than an option , for broadcasters .
Telstra delivers ace for Perform Group Digital sports content and media group Perform has awarded Telstra with a six-year , multi-million-dollar deal for the delivery of a global media network solution for the Women ’ s Tennis Association ( WTA ) series of tournaments .
FEATURE : Delivering advanced TV services with HbbTV In an age of multi-screen viewing , HbbTV is providing a timely platform for broadcasters to offer OTT content on top of linear TV .
Understanding the difference between cloud-native and cloud-enabled In the second of a two-part series , Glodina Lostanlen , Imagine Communications ’ CMO , suggests the three foolproof questions to ask , in order to correctly distinguish the ‘ cloud-enabled ’ from the ‘ cloud-native ’ application .
PostScript
Migration – birds do it , we Tou-can Patrick So , Director – Asia Operations , Magna Systems and Engineering , gives some tips on how to make successful technology transitions .