Multi-Unit Franchisee Magazine Issue IV, 2015 | Page 48

D OM I N A T O R S
“The Burger King brand is part of pop culture,
making it very relevant. Burger King has done a
great job leveraging social media to
rebuild the stature of the brand.”
MANAGEMENT
Business philosophy: We like mature brands that offer an operations upside measured in sales and/or margin improvement. We see and create value
that many overlook.
Management method or style: I surround myself with smart people
who possess common values, align them with exciting goals, share g