Limmud IC • Session 4 Program Options
A Cynical Perspective on the Importance of Branding,
Cumberland B
Participants will compare corporate logos, discuss their effectiveness and learn
the shocking and horrific story of how Lucky Strikes Cigarettes used branding to
manipulate the American public.
Facilitator: Aaron Goodwin, Stanford Research Institute on Tobacco Advertising
A Light Unto the Nations, Cumberland G
A Story’s Worth 1,000 Views, Cotton Bowl
Come share your experiences and expand upon your storytelling abilities.
Facilitators: Ayal Weiner-Kaplow and Scott Frankel, The iCenter
Ask Big Questions: Women’s Rights and Standing Up for Ourselves,
Gaston B u
Ask the Educators: A Taste of Kallah at IC, Beit Midrash u
Hear from a panel of some of our favorite summer educators - ask questions,
engage in dialogue and learn from different Jewish perspectives. Kallah alumni
are invited and encouraged to attend. We can’t wait to hear what’s on your mind
now that you’ve had some time following your days at camp!
Facilitator: Annette Saks, Rabbi Allen Saks, Rabbi Zac Johnson, David Hoffman,
Rabbi Meir Tannenbaum and Emily Hyatt, International Kallah Educators
Program Schedule
Sheila Katz, Director of Ask Big Questions, facilitates your opportunity to ask
some very big questions indeed. Hear from Annie Clark and Linor Abargil as
each shares her story of why she chooses to stand up for women around the
world and speak up about violence against women. This session is proudly
sponsored by Hillel International.
Facilitators: Linor Abargil, Miss Israel; Annie Clark, Women’s Rights Activist;
Sheila Katz, Hillel International
Additional Information
Learn how Innovation: Africa – a non-profit organization based out of New
York that brings Israeli innovation to rural African villages – is changing global
perceptions about Israel by bringing light, education and a brighter future to
over half a million people in Tanzania, Malawi, Ethiopia and Uganda.
Facilitator: Emma Goldman, Innovation: Africa
BBYO + Synagogue = BFF?, IC Town Square u
Shuk Details
Getting along is all about good dialogue and building relationships. Rabbi David
Saiger will discuss how to create strategic partnerships that are beneficial for all
and will share details about his own temple’s new relationship with BBYO.
Facilitator: Rabbi David Saiger
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