2014 Congressional Elections Elections Matter Booklet | Page 19

Using Letters to the Editor and Op-Eds Letters to the editor are another important media tool. Letters and opinion articles in your local newspaper can help make issues of hunger and poverty part of the campaign debate. Not only will your opinion piece be read by the newspaper’s subscribers, but there’s a good chance the candidates will read it themselves. Your letter could call on all of the candidates to address extreme poverty, hunger, and diseases such as AIDS and malaria in their campaign platforms. Writing Tips “The fight against hunger and poverty is an issue of vital importance...” Be sure to consult the news outlet’s guidelines before writing a letter or an op-ed. Most news websites will post guidelines on the same page as the “opinion” or “contact us” section. Newspapers generally print guidelines on their editorial page. If you’re not able to find the guidelines, simply call the news outlet to request them. • Keep your letter to 250 words or less (two or three short paragraphs). • Be aware that op-ed articles run around 600 words and usually have a lead time of two or three weeks (publications receive a lot of submissions). • Refer to a recent article in the newspaper about a relevant issue or a candidate’s visit to your town. • Include a fact about hunger or poverty that supports your opinion. • Try to use your own words and a personal or local perspective as you write. Some Points to Make in Your Letter or Op-Ed: • As candidates ask for my support, I’ll be asking them what they plan to do to address the challenges of hunger and poverty. • The fight against hunger and poverty is an issue of vital importance, both to our nation’s security and to our world’s future. Yet rarely does it receive the attention it deserves from either the candidates or the media. 19